Lionsgate's "Saw 3D," billed as the final installment in the series about Jigsaw's legacy of bloody terror, debuted as the Halloween weekend's No. 1 movie with $24.2 million, according to studio estimate Sunday.
That was $10 million more than the debut of last year's "Saw VI," the first dud in the annual horror franchise."Last year, a lot of people said, 'OK, that's it. Put a fork in it, it's done,'" said David spitez of distribution for Lionsgate. "The following week, we were all disappointed and thought, what can we do to reinvigorate the franchise? So we shot the movie in 3-D and said this is the final chapter."
It paid off, though "Saw 3D" still brought a modest return compared to earlier chapters in the "Saw" series, whose second, third, fourth and fifth movies all topped $30 million over opening weekend.
"Saw 3D" also had a soft debut compared to the previous weekend's No. 1 movie, Paramount's "Paranormal Activity 2," a newer fright franchise that opened with $40.7 million. "Paranormal Activity 2" slipped to No. 2 this weekend, raising its total to $65.7 million.